Hydroxyethylcellulose
Hydroxyethylcellulose is a viscosity controlling and film forming ingredient. It’s in 403 products on Poliage, most often mascara, conditioner and serum. Avoid lists on Poliage that include it: none.
Updated October 21, 2026
In plain English
Made from plant cellulose. Thickens and stabilizes gels and shampoos.
What it does
Contains Hydroxyethylcellulose: binding
Function listed in CosIng
Contains Hydroxyethylcellulose: emulsion-stabilising
Function listed in CosIng
Contains Hydroxyethylcellulose: film-forming
Function listed in CosIng
Contains Hydroxyethylcellulose: light-stabilizer
Function listed in CosIng
Contains Hydroxyethylcellulose: viscosity-controlling
Function listed in CosIng
Source: CosIng, the European Commission cosmetic ingredient database, ref 76845, accessed October 22, 2026. Also listed as hyetellose.
Products that contain Hydroxyethylcellulose
Rimmel London
Extra Super Lash Mascara
Mascara · Lists retinoid
Physicians Formula
Eye Booster Lash Illusion Mascara
Mascara · Lists silicones
COVERGIRL
Eye Enhancer Wrap Tubing Mascara
Mascara · Lists drying alcohol
Deliplus
facial clean
Lists fragrance, fragrance allergens, exfoliating acid
Fenty Skin
Fat Water Hydrating Milky Toner Essence with Hyaluronic Acid + Tamarind
Toner · Lists fragrance, fragrance allergens, coconut derivatives
Naturium
Fermented Rice Enzyme Cleanser
Cleanser · Lists exfoliating acid, coconut derivatives
r.e.m. beauty
Flourishing Lengthening Mascara
Mascara · None of Poliage’s flag groups listed
SHEGLAM
Flutter Wink Volumizing Mascara
Mascara · None of Poliage’s flag groups listed
Lavilin
Foot Deodorant Fragrance Free
Deodorant · None of Poliage’s flag groups listed
HAIRITAGE by Mindy McKnight
Fragrance Free Conditioner
Lists drying alcohol
Lavilin
Fragrance Free Roll-on Deodorant
Deodorant · None of Poliage’s flag groups listed
nivea men
Fresh Ocean
Lists fragrance, fragrance allergens, drying alcohol
Nivea
Fresh Ocean
Lists fragrance, fragrance allergens, drying alcohol
Not Your Mother’s
Frizz Control Moisturizing Lotion
Hair styling · Lists fragrance, fragrance allergens, drying alcohol
Maybelline
Full N Soft Washable Mascara
Mascara · Lists parabens, silicones, formaldehyde releasers
KVD Beauty
Full Sleeve Long + Defined Tubing Mascara
Mascara · None of Poliage’s flag groups listed
PUR Cosmetics
Fully Charged Mascara Powered by Magnetic Technology
Mascara · Lists drying alcohol
Victoria Beckham Beauty
Future Lash Mascara
Mascara · None of Poliage’s flag groups listed
Pacifica
Future Youth Gravity Rebound Serum
Serum · Lists fragrance
K18
FutureIQ™ biomimetic hair longevity serum
Hair styling · None of Poliage’s flag groups listed
Garnier
Garnier SkinActive Hydra Bomb Tissuemasker
Lists fragrance, fragrance allergens, drying alcohol
l-oreal
Garnier SkinActive Pure Charcoal Tissuemasker
Lists fragrance, drying alcohol, salicylic acid
Cosmia
gel à raser
Lists fragrance, fragrance allergens, coconut derivatives
Related guides
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