Hydroxyethylcellulose
Hydroxyethylcellulose is a viscosity controlling and film forming ingredient. It’s in 403 products on Poliage, most often mascara, conditioner and serum. Avoid lists on Poliage that include it: none.
Updated October 22, 2026
In plain English
Made from plant cellulose. Thickens and stabilizes gels and shampoos.
What it does
Contains Hydroxyethylcellulose: binding
Function listed in CosIng
Contains Hydroxyethylcellulose: emulsion-stabilising
Function listed in CosIng
Contains Hydroxyethylcellulose: film-forming
Function listed in CosIng
Contains Hydroxyethylcellulose: light-stabilizer
Function listed in CosIng
Contains Hydroxyethylcellulose: viscosity-controlling
Function listed in CosIng
Source: CosIng, the European Commission cosmetic ingredient database, ref 76845, accessed October 22, 2026. Also listed as hyetellose.
Products that contain Hydroxyethylcellulose
Kirkland Moisture Conditioner
Lists fragrance, drying alcohol, silicones
SHEGLAM
Lash Besties 2-In-1 Mascara
Mascara · None of Poliage’s flag groups listed
Anastasia Beverly Hills
Lash Brag Volumizing Mascara
Mascara · None of Poliage’s flag groups listed
Maybelline
Lash Discovery Eye Makeup Mini Brush Washable Mascara
Mascara · Lists drying alcohol, parabens, silicones
Maybelline
Lash Discovery Eye Makeup Mini Brush Waterproof Mascara
Mascara · Lists drying alcohol, parabens, silicones
Clinique
Lash Doubling Mascara
Mascara · Lists silicones
Mary Kay
Lash Intensity Mascara
Mascara · Lists fragrance allergens, silicones
Nudestix
Lash Lengthening Mascara
Mascara · Lists drying alcohol
Essence
Lash Princess Curl Mascara
Mascara · None of Poliage’s flag groups listed
Essence
Lash Princess Sculpted Volume Mascara
Mascara · None of Poliage’s flag groups listed
Essence
Lash Princess Volume Mascara
Mascara · None of Poliage’s flag groups listed
Maybelline
Lash Sensational Firework Washable Mascara
Mascara · Lists drying alcohol, sulfates
Maybelline New York
Lash Sensational Sky High Tinted Primer Mascara
Mascara · Lists drying alcohol
Maybelline New York
Lash Sensational Sky High® Washable Mascara
Mascara · Lists drying alcohol, sulfates
Maybelline New York
Lash Stiletto Ultimate Length
Mascara · Lists silicones
Buxom
Lash Waterproof Volumizing Mascara
Mascara · Lists silicones, coconut derivatives
Essence
Lash Without Limits Extreme Lengthening & Volume Mascara
Mascara · None of Poliage’s flag groups listed
Olaplex
LASHBOND BUILDING SERUM
Serum · None of Poliage’s flag groups listed
SHEGLAM
Lashlighter Mega Boost Mascara
Mascara · Lists silicones
Live Tinted
LEGACY Lash Volumizing & Lengthening Mascara
Mascara · Lists drying alcohol
Julep
Length Matters Mascara
Mascara · None of Poliage’s flag groups listed
Pixi
Lengthy Fiber Mascara
Mascara · Lists drying alcohol
The Body Shop
Life Is Deodorant
Deodorant · Lists fragrance, fragrance allergens, drying alcohol
Mineral Fusion
Liquid Foundation
Foundation · Lists silicones
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